TUBEX® is getting wider recognition and awareness – Now on social Media. | IDL Biotech
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Typhiod fever

September 2015

TUBEX® is getting wider recognition and awareness – Now on social Media.

TUBEX® is getting wider recognition and awareness – Now on social Media.

As an example has one of our partners, PT. Pacific Biotekindo Intralab during the autumn organized a photo contest named “TUBEX® & Me” among the users of TUBEX® TF in Indonesia.  More than 275 photos have been uploaded on Instagram and Facebook by enthusiastic participants.

According to Lutfatul Farhati, the product manager at PT Pacific Biotekindo, is this event one part in their programme to maintain the Brand Awareness of TUBEX® TF in Indonesia. “The goal of this contest is to get customer closer by giving rewards and keep good relationship with loyal customer” she also says.

You will find more photos under #tubex­_tf on Instagram.

IDL to strengthen global sales

IDL Biotech today announced that they are strengthening their global Sales and Marketing team. Martyn Eales has been named Senior Vice President of Global Sales and Marie Torstensson has been named Marketing Manager. Together they will lead the effort to increase international sales.

Patent approved in Europe

During 2015 the patent ”Method for detection of cytokeratin 8, 18 and/or 19 and/or soluble fragments thereof” was approved in Sweden. In September 2017 the patent was approved in China. The patent has now also been approved in Europe and is valid until 2034.

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